| 000 | 00556nam a2200169Ia 4500 | ||
|---|---|---|---|
| 003 | EaristPH | ||
| 008 | 240523s2000 xx 000 0 und d | ||
| 020 | _a0072894822 | ||
| 040 | _cEARIST LIBRARY | ||
| 082 | _aC 658.8 P42 2000 | ||
| 245 | 0 |
_aEssentials of marketing : _ba global-manegerial approach / _cPerreault, William Jr.; McCarthy, Jerome E. |
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| 250 | _a8th ed. | ||
| 260 |
_aBoston : _bMcGraw-Hill Higher Education, _c2000. |
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| 300 | _axxvii, v.p.: col. ill.; 27.3 cm. | ||
| 504 | _aIncludes appendices, indeces, and glossary | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c6022 _d6022 |
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