Essentials of marketing : a global-manegerial approach / Perreault, William Jr.; McCarthy, Jerome E.

Material type: Text

TextPublication details: Boston : McGraw-Hill Higher Education, 2000. Edition: 8th edDescription: xxvii, v.p.: col. ill.; 27.3 cmISBN: 0072894822DDC classification: C 658.8 P42 2000

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Item type	Current library	Call number	Status	Date due	Barcode
BOOKS	Manila Campus Library	C 658.8 P42 2000 (Browse shelf(Opens below))	Available		008629

Includes appendices, indeces, and glossary

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